No Future for newspapers without digital services
Newspapers have no future without online and digital services, media executives heard at a two-day conference in Madrid jointly organised by the World Association of Newspapers, the IFRA publishing association and the International Federation of the Printed Press.
‘We are getting the whole organisation ready for a digital future,’ said Simon Waldman, director of digital publishing at Guardian Newspapers, whose Guardian Unlimited site is by far the most popular British newspaper online site. Within ’six to seven years’, the group plans to dedicate 80 per cent of its time to digital activities, compared to 20 per cent at present, Waldman told the conference, entitled ‘Beyond the Printed Word’.
Meanwhile the internet arm of El Mundo, Spain’s second-best selling daily in print, has the highest readership of all online European papers with 750,000 visitors a day, and is the most read title in the Spanish-speaking world. ‘Digital revenue is serious business … Online business is a growth business, while newspapers are not,’ echoed Helmar Hipp, regional director of Austria’s Voralberger Nachrichten, which draws 15 per cent of its revenue from the internet and related activities. (AFP, journalism.org,November 14, 2005)
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